You Go Girl’s #whatsthedifference campaign

In order to advocate for equal representation in the media and fair treatment of female athletes, I have created a “company” called You Go Girl with a mission is to spread awareness. I have created a bumper sticker, billboard, and t-shirt that all portray images that support the campaign. I have also created the hashtag “#whatsthedifference” that is not only used on the physical aspects of the campaign, but can also be used on social media to publicize the movement.



company logo


Campaign Billboard



Campaign Bumpersticker





Campaign T-shirt


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